Landec Invests in New Vinegar Production Facility in Petaluma, the Heart of Northern California Wine Country, and Launches O Organic Apple Cider Vinegar
PETALUMA, Calif. (July 31, 2018) – O Olive Oil & Vinegar® (“O”) the premier producer of high-quality, great-tasting California olive oils and vinegars, introduces a fresh, modern makeover of a wholesome classic with its new O Organic Apple Cider Vinegar. Carefully fermented in California’s Sonoma Valley one batch at a time, O Organic Apple Cider Vinegar is full of bright, fresh flavor and organic goodness without a harsh aftertaste. With no artificial flavors or preservatives, O Organic Apple Cider Vinegar is raw, live, unfiltered and with “the Mother” (the strands of proteins, enzymes and friendly bacteria that give it a desired murky appearance).
For more than 2,000 years, apple cider vinegar has been a treasured home health remedy and flavor enhancement for a variety of nutritious foods. Some research suggests it may help promote weight maintenance, blood sugar regulation and heart health, and unfiltered varieties like O Organic Apple Cider Vinegar contain the added benefit of gut-friendly bacteria. Organic apple cider vinegar in particular has reached superfood status, helping home chefs and health enthusiasts add flavor and nutrients to salad dressings, fresh vegetables, bone broths and daily tonics.
In the heart of California’s renowned wine region, O recently opened a state-of-the-art vinegar fermentation facility in Petaluma. Made with wine sourced locally, O has preserved and perfected the old-world method of natural aging in wood barrels and stainless steel tanks to make their California artisan wine vinegars. The quality and taste of O Organic Apple Cider Vinegar was achieved through significant trials of proprietary cultures and a commitment to non-pasteurized or thermal heated methods, which can harm or kill the “Mother” – the most beneficial part of the vinegar.
“We’re thrilled to introduce our new apple cider vinegar, which boasts a fresher apple flavor and smoother finish, and offers a great-tasting alternative to the harsh vinegars currently available,” said Greg Hinson, founder. “We also set out to design packaging that looks as delicious as it tastes, so whether you’re brightening up salad dressing or consuming as part of a daily wellness regime, our apple cider vinegar provides all of the health benefits and amazing flavor.”
O Organic Apple Cider Vinegar is available in select grocery stores and online at www.ooliveoil.com, in 32-ounce and 16-ounce bottles.
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About O
O Olive Oil & Vinegar®, founded in 1995, is the premier producer of California specialty olive oils and vinegars. Based in Petaluma, California, O was the first in the United States to crush organic citrus with fresh California Mission olives to produce its signature line of olive oils. Their award-winning wine vinegars are hand crafted from California’s finest varietal wines using O’s time-honored technique. This process yields an incomparable selection of hand-crafted olive oils and vinegars from simple, real ingredients in a fresh California style. O products are sold in over 4,000 natural food, conventional grocery and mass retail stores, primarily in the United States and Canada. As an all-natural, clean label producer, O delivers a simple and surprising ingredient that makes everyday food taste extraordinary, and gives home and professional chefs a fun and easy way to elevate their cooking into a culinary experience. Landec Corporation (NASDAQ:LNDC), leading innovator of diversified health and wellness solutions based in Santa Clara, California, acquired O Olive Oil & Vinegar in 2017. Visit www.ooliveoil.com for more information.
About Landec Corporation
Landec Corporation (Nasdaq: LNDC) is a leading innovator of diversified health and wellness solutions within the packaged natural food and CDMO markets. Landec’s natural food business sells products with 100% clean ingredients and includes Eat Smart®, O Olive Oil & Vinegar® (“O”), and Now Planting® brands, with a refrigerated supply chain that ensures fresh food delivery. Eat Smart is a leader in packaged fresh vegetables in North America, utilizing its proprietary BreatheWay® packaging technology to naturally extend the shelf life of fresh produce. O offers organic and natural premium olive oils and vinegars with real ingredients sourced from California growers. Now Planting is the Company’s recently launched brand focused on delivering pure-plant meal solutions to plant-forward consumers, with an initial offering of pure-plant soups. Lifecore Biomedical is a fully integrated CDMO that offers expertise and capabilities in fermentation, specialty formulation, aseptic filling and final packaging for FDA regulated medical devices and drugs to customers for applications in a wide array of markets including Ophthalmic, Orthopedic and Oncology. For more information about the company, visit Landec’s website at www.landec.com.
Contact:
Leigh Lehman, Current; llehman@talktocurrent.com
Lisa Shanower, Landec; lshanower@landec.com